Good Grief what on earth is going on with our weather? As I write this in the ‘sun’ room (and I use the term loosely); the wind is whirling around and the rain is lashing against the windows. Our garden is flooded and the snowdrops look very sorry for themselves indeed.
What I will say though is that this weather is making people desperate for a bit of sunshine and something to look forward to. And trying to view these days of greyness positively, we have had an exceptionally busy January, providing our usual eclectic mix of tailor made holidays to Croatia featuring small family run boutique hotels, twinned with a City break, or an Adriatic Cruise.
One of our most popular cruises this year is the new MS Splendid. Newly constructed in Split, its maiden voyage is scheduled for early 2014. As you’d expect, every luxury possible has been accounted for, from bathrobes, toiletries and hairdryers in the cabins to the finest quality cuisine. What a lovely way to go island hopping in Croatia.
Leaving from Dubrovnik on Saturdays, we are experiencing a lot of interest from people wanting a short break in the City of Dubrovnik beforehand, then taking the cruise, an ideal snapshot of the different towns and villages on the Adriatic coast and islands, taking in the Split Riviera. And then, upon returning back to Dubrovnik, a stay on one of the tranquil Elaphiti Islands such as Lopud or Sipan. Quite frankly we’re not afraid to say that assuming a 14 night holiday is taken, holidaymakers will return home feeling they have been away far longer. What better way to combine culture, activity and relaxation and completely escape the trials and tribs of day to day living ?
Whilst confirming the most recent of our reservations with her, our friend Emilia at Hotel Villa Moretti, in Trogir, advises, that the weather in the Split Riviera has finally got a little cooler, as they were experiencing unheard of warmth during December and early January. In her words. ‘we needed it to go cooler as all the flowers and trees were very confused about which season they were in’.
We hear that Google is starting to penalise some of the bigger travel players where they are buying in links. Now it’s a pretty technical thing, but it’s been a way they have ensured staying artificially high in their ranking with Google which means they are closer to the top of the page which means you are more likely to click on them. Seems like a loophole which may be closing. All good stuff for specialists like us as it means we won’t be squeezed out based upon smaller marketing budgets, but, rather enhanced, where content is seen as relevant and correct for what the audience is searching for.